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May 16, 2017

5 Things Your Logo Must Have

Logo is a heart to every business’s outlook. For some businesses, it becomes heartbeats though. When you are already investing on it, a little insight towards the right direction can help you derive maximum benefit out of it. Here are the 5 must haves in your logo: Simplicity Simplicity is the mother of beauty. If … Continue reading “5 Things Your Logo Must Have”

Logo is a heart to every business’s outlook. For some businesses, it becomes heartbeats though. When you are already investing on it, a little insight towards the right direction can help you derive maximum benefit out of it. Here are the 5 must haves in your logo:

Simplicity

Simplicity is the mother of beauty. If you can put your business definition in a logo that is simple to read, see, and understand, you are a winner already. Remember, complex structures and pieces needy of too much comprehension never touch hearts, let alone live in them.

Comprehensiveness

A logo is a showcase of your entire business in a flash. It has to be comprehensively expressive. Your logo must be able to reflect the core idea, vision, and mission of your business. A comprehensive logo which is also very concise gives your business a distinguished standing.

Memorability

A logo that gives viewers some food for thought stays memorable. If you want your brand to be evergreen, you must try to connect it to something of value to people.

Adaptability

Because a logo is a face to your brand, it has to appear on various media on different occasions. Given this need, a logo has to be adaptable to the display environment. It should fit perfect and look good on every skin.

Timelessness

This is perhaps the most important must have in a logo. Because you invest a great deal of resources on a face for your brand, you don’t want it to become outdated too soon. To enjoy your logo for maximum amount of time, you must opt for the one which reflects a forever.

Conclusion
Make sure you communicate explicitly all these points to the in-house designer or the company to which you are outsourcing your logo. A better option is to hire Logo Design Champs which is itself an advocate of the same logo design approach. It would save you a lot of communication.


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